Michael Hervis

Co-Founder, Forgetime.ai

Executive Revenue Leader

20+ years building revenue engines. 3+ exits. Now launching what's next.

Boca Raton, Florida


Forgetime.ai — Micro SaaS Venture Studio

Co-founded in 2024 with Jeff Meyers, Forgetime.ai validates real market demand before building. We launch data-validated products across multiple verticals, applying decades of enterprise experience to the speed and efficiency of micro-SaaS.

Productivity Business Wellness Education Demand Validation

Competitive Intelligence

Deep knowledge of competitive dynamics across payments, SaaS, PEO, and healthcare tech. Knows the players, the moves, and the gaps.

Sales Team Builder

Built and scaled high-performing sales organizations from scratch across multi-state territories. Recruits, develops, and retains top talent.

Turnaround Specialist

Enters underperforming markets and turns them into top producers. Consistently delivers results where others have stalled.

Exit-Tested

Operated through 3+ M&A cycles (3dcart → Shift4, Heartland → Global Payments). Understands due diligence, integration, and post-acquisition growth.


20+ years building revenue engines in SaaS, payments, and healthcare tech. From scaling ADP's PEO division to leading sales organizations through multiple acquisitions, Michael has operated at every stage of company growth — from startup to enterprise exit.

Bilingual in English and Spanish, opening doors to Latin American markets and diverse teams. A people-first leader who retains and develops top talent — now applying decades of enterprise experience to launching validated micro-SaaS products at Forgetime.ai.

20+ Years in SaaS & Tech
3+ Successful Exits
5 States Scaled
2 Bilingual: EN & ES

30+ Awards & RecognitionsAcross 5 companies over 20+ years
Simpay 2019 - 2023
2022President's Club
2022Created, launched, and owned ISV & Enterprise sales channels
2022Over 400% growth in existing channels
2021Opened the Canadian market
2020Sales growth 299%, Headcount growth 45% (YOY)
2020Lead eastern US in average deal size and multiproduct sales
2019Grew sales by 48%, Headcount by 64%
International Bancard 2020 - 2021
2021Opened first foreign market producing 50+ MIDs monthly
2021Monetized Lending as a Service
Heartland Payment Systems 2014 - 2018
2018Diamond Conference Winner
2017Finished #2 Vice President, companywide
2017Incentive Trip (President's Club)
2017Diamond Conference Winner
2017130% of Goal
2016#1 Payroll Division in region, #2 Nationwide
2016334% of goal, 133% headcount growth
2016Diamond Conference Winner
20161 of 3 Division Managers nationwide selected to lead payroll & payments
2015#1 PDM in the region, #2 nationwide
2015Diamond Conference Winner
2014#1 in units sold
2014#1 in Business Case Approvals (BCAs)
ADP 2008 - 2013
2012101% of plan for 64% growth (FY12)
2012#1 Sales Executive in quota class
2011102% of plan for 58% growth (FY11)
2011Fast Starts & Winter Splash Winner
2010316% of plan in nine months (FY10)
2010National Sales Advisory Board (1 of 20)
2010President's Club
2009124% of plan
2009Top Gun Honoree
Cintas 2004 - 2008
'04-08Multiple Achievers Club awards for top national performance

Forgetime.ai
Co-Founder
2024 - Present

Micro SaaS venture studio validating real demand before building. Launching data-validated products across productivity, business, wellness, and education. Co-founded with Jeff Meyers.

Symplast EHR
Executive Vice President of Revenue
2024

Owned full revenue strategy for healthcare SaaS platform serving plastic surgeons and medical spas. Restructured sales process and aligned GTM with product roadmap.

Simpay
Senior Vice President
Oct 2021 - Aug 2023 International, Enterprise, ISV

Drove international expansion and built enterprise/ISV channel from the ground up. Opened new revenue streams in payment processing across multiple geographies.

International Bancard Corporation
Vice President of Indirect Sales (US & Canada)
Nov 2020 - Sep 2021

Managed indirect sales channel across the US and Canada. Scaled partner network and optimized channel revenue for payment processing solutions.

Get Beyond
Vice President | Sales
Jul 2019 - Oct 2020 Boca Raton, Florida

Led sales organization for SaaS platform. Established go-to-market strategy and built pipeline in a competitive market segment.

3dcart
Vice President of Sales & Business Development
Oct 2018 - Jul 2019 Palm Beach, Florida

Built the sales function for this e-commerce platform from the ground up. Developed channel strategy, KPIs, and demand generation. Company acquired by Shift4 Payments.

Heartland Payment Systems
Vice President of Sales
Oct 2014 - Jul 2018 OH, IN, KY, IL, MO

Built and led multi-state sales organization across 5 states. Earned Distinguished All Star recognition. Operated through acquisition by Global Payments ($4.3B), contributing to due diligence and post-acquisition integration.

PEO Consultants
Senior Business Consultant
May 2014 - Oct 2014 Palm Beach, FL
CoAdvantage
Business Consultant
Jul 2013 - May 2014 Palm Beach, Florida
ADP
Regional Sales Executive - TotalSource (PEO) & Resource (ASO)
May 2008 - Jul 2013 Ponte Vedra Beach, FL

5+ years as Regional Sales Executive. Multiple President's Club awards, Top Gun recognition, and Sales Advisory Board member.

Cintas
Sales Professional
May 2004 - Feb 2008 Boca Raton, FL

B2B enterprise sales for Fortune 500 uniform and facilities company. Achiever's Club winner for top national performance.

Ameriquest Mortgage Company
Account Executive
Jan 2002 - May 2004 Boca Raton, Florida

Champion's Club (President's Club) winner. High-volume account executive at one of the nation's largest mortgage lenders.


Core Expertise
Employee Benefits Payroll PEO SaaS Technology Revenue Growth
Languages
English (Native) Spanish (Native)
Certifications
Health Care Reform / ACA Power Messaging
Leadership
Team Building Market Expansion Turnaround Strategy

Florida State University
Finance, Multinational Business Operations

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